Email newsletters are marketing tools commonly used because of the minor investment needed to obtain highly trackable sales. In fact, email marketing is cited as one of the most effective online marketing tactics, second only to search engine marketing.

This cost-effective form of direct marketing enhances the relationship between a company and its customers, strengthening loyalty and ultimately encouraging repeat business. Though without strategic and effective design that compels your recipients to click through, or even read the email for that matter, all the effort and resources put into that email is simply futile.

Strong email designs keep you in the minds of your top customers while strengthening your brand. Once your email is in your customer’s inbox, it is the email design that holds the attention long enough to convince the recipient to perform a specific action. The email design must be professional, moving and tailored to your target audience while promoting your brand.

In today’s email inboxes, the clutter of competing email newsletters is simply unavoidable. By using a professional email design, you can set your email marketing campaign apart from the rest and position your company as a leader in your industry. And by including elements like email template designs, you can streamline the process for greater efficiency. NeuBrain creates email designs that give your company the needed edge to have a successful email marketing campaign.